business solutions
web commerce
order fulfillment
contact us

case study

Anatomy of a full featured site

Michael Duda
Menomonee Falls, Wisconsin
Email: duda@idata.com or michael.duda@russdarrow.com
Cell: 414-202-8517
Download Resume in Microsoft Word Format
Milwaukee School of Engineering, Milwaukee, WI. B.S. Electrical Engineering Technology (Computer Specialty)
Interactive Data, Menomonee Falls, WI.
Vice President of Technical Operations Group - 1996 to Present
Sports Information Director & Player Relations - 1994 to Present
Russ Darrow Kia Wauwatosa - 2014 to Present
2015 - Finished 2015 #1 in Russ Darrow Group for New Kia and Used Car Sales
2014 - Finished 2014 #3 in Russ Darrow Group for New Kia and Used Car Sales
2011-2012 - Invented and Launched New Green Bay Packers Fan CheeseMask Product. Featured TV news and publications such as: WGN Chicago, Los Angeles Times... More...
Sept 19, 2011 - Mentioned in the Technology section of the Wall Street Journal - Wall Street Journal Article - Google Girds for a Grilling. "Michael's PackerTime.com store is in Menomonee Falls, WI., but he uses Google Adwords to reach Cheeseheads around the U.S." read one ad this month in Politico, which is widely read on Capitol Hill. The chairman of the Senate antirust panel, Democratic Sen. Herb Kohl, hails from Wisconsin.
Sept 10, 2011 - Mentioned in an article in Politico - Politico Article - Brunch Edition: Boehner, Catnor take....
May 2011 - Traveled to Washington DC on behalf of Google.com and Interactive Data to discuss internet political issues with congress. Met with numerous Wisconsin Congressmen and their staffers on the hill about Licensed Merchandise Counterfeiting, Internet Neutrality, Internet Sales Taxes and the effects of the current economic conditions on business in Wisconsin with representatives from Google.com.
2009 - Initiated Interactive Data's social network marketing strategies on Facebook. EDiecast.com, PackerTime.com, IdataSports.com, AllBrewers.com, and RedWear.com.
2007-2008 - Gracefully transfered Interactive Data's internal network ecommerce infrastructure to VPS and Cloud computing environment for huge cost savings and increased reliability.
Interactive Data Outsourcing Activities & Responsibilities: Create corporate WWW sites including setup of Windows based corporate Internet & Interanet servers, Shared Internet Servers, Virtual Private Servers, Cloud Internet Servers, WWW database connectivity, auto HTML & PHP page generation, Java, Java-Script Graphics Integration, and back-end WWW programming. SQL ODBC programming utilizing Perl, PHP, CSS, XML and Plesk Desktop. Lead architect of in house invoicing, product layout, credit card processing, and automated shipping (FedEx and USPS). Achievements: Lead designer on high-end database/E-commerce web sites; www.ediecast.com, www.idatasports.com, www.packertime.com, www.redwear.com, and www.musiccenterinc.com, (Full List at: IDATA - CLients) Organized the creation of over 25 client E-Commerce Internet sites. Has integrated E-Commerce websites with custom invoice processing and IP based credit card transaction systems (Both cybercash.com (Payflow) and authorize.net). Spoke at two Internet conferences as an Internet Expert in the Milwaukee area. Created a UNIX transaction processing host for "Smart Card Solutions" which is installed in Denmark today for a fortune 500 company.
GE Medical Systems Contractor for GE Medical Systems Responsibilities: Software Engineering on the latest generation products for the Digital Radiology medical industry Achievements: Transfer of first Digital XR Panel testing software from GE CR&D to GE XR Enginering. Including bug fixes, placed under ClearCase software revision management, created an automated build tool, and software package/delivery tool.
GE Medical Systems Contractor for GE Medical Systems Responsibilities: System software engineer working with new product development on the latest generation products for the medical industry (CT, MR, & Nuclear). Managed the GE Nuclear IntrAnet supporting Field Engineers world-wide. The GE Nuclear site featured: WWW database connectivity, auto HTML page generation, Java Applets, Java-Script, Active reports, and back-end WWW programming. Achievements: Design & Implementation of service and diagnostic features for latest generation product. Put together a proactive service programming demo to support an apache web server on the product delivering Nuclear Java Tube Map for proactive service and system reporting via GE InSite. Software Demo was presented to Jack Welch to show the future of GE InSite Health Care product proactive service uptime. Spoke at Service Seminar in Texas for GE discussing IntrAnet design and implementation.
Camtronics Medical Systems Contractor for Camtronics Medical Systems Responsibilities: System software engineer working with product development on the latest generation product for the medical industry. Focused on service and system diagnostic programming support for the Cardiac image processing healthcare product. Achievements: Implementation of service and diagnostic features for latest generation product.
GE Medical Systems Contractor for GE Medical Systems Responsibilities: System software engineer working with new product development on the latest Magnetic Resonance Imaging products. Worked on MR product features to support remote service via PPP internet connection, remote diagnostics, and software upgrade scripts. Achievements: Design & Implementation of GE InSite service and diagnostic features for latest generation product.
GE Medical Systems Keane Inc., Brookfield, WI. Information Services Division 1994 - 1996 Contractor for General Electric Medical Systems Responsibilities: System software engineer working with the Internet, TCP/IP, modems, communications, C, UNIX, shell scripts, and low level system firmware. Achievements: Completed "UNIX Remote Boot" project for CT and MR based systems. "UNIX Remote Boot" allows engineers to remotely boot the UNIX operating system from firmware. Organized modem sub-system for CT and MR based systems to allow global access across multiple modem manufactures with multiple firmware versions for each supported modem model (TCP/IP Based InSite Support). Created CT and MR service documentation in HTML for use on GE Intranet.
Smart Card Solutions - Formally Direct Data, Hartland, WI. Products Development Engineer 1992 - 1994 Responsibilities: New product development for the point of sale industry. Communications, C, assembly, UNIX, UNIX Sys Admin, GUI, database programming, documentation, and software/hardware version control. Worked directly on New Point of Sale Check Reader Micr Magnetic account number wave form processing algorithms. Achievements: Setup a UNIX and PC TCP/IP network to handle corporate data processing. Responsible for writing UNIX host software to collect frequency data from 1000's of POS hardware for Fortune 500 Cosmetic company. Worked on successful products such as TCOMM, SABRE, and CHEQ'R POS products.
GEHL Gehl Company, West Bend, WI. Applications Engineer 1990 - 1992 Responsibilities: Created automation software for UNIX. Developed programs to automate Unigraphics CAD, nest plots, and control UNIX database to cut costs. Conducted engineering meetings and seminars in CAD/CAM design and standard procedures. Achievements: Filed a $640,000 cost savings with the Cost Improvement Program. Designed and developed a job tracking TCP/IP network program to monitor the progression of jobs through the engineering, manufacturing and testing stages.
Systems: Microsoft IIS, JRUN, SSL, Apache, SGI Irix Unix, Sun Solaris Unix, SunOS Unix, SCO Unix, AT&T UNIX, Linus Unix, CGI-Bin, SQL Databases, DOS/UNIX Communications, TCP/IP, PPP, Kermit, UUCP, X-Windows, DOS, Windows NT, Windows 95, Windows XP, Windows 7, Windows 3.1, SEO, Facebook, Google (Adwords, Analytics, AdSense, Merchant Center Shopping, Webmaster Tools), Bing Shopping, Shared Hosting, Virtual Private Servers, Plesk Interfaces, and exposure to most Internet technologies.

Languages: Perl, Perl DBI, PHP, PHP ODBC, Java ODBC, SQL, C, C++, TCL/TK, Assembly, FORTRAN, Pascal, Curses, Zinc, C-Shell, Bourne Shell, Java Script, Java, Macromedia Flash, Flash ActionScript, HTML, XML, CSS, and Paradox C engine.
I have been personally involved in hosting, designing, and implementation of the following successful E-Commerce Systems:
  • Secure online ordering
  • Secure credit card processing via cybercash.com (Now Payflow) or authorize.net
  • Phone order processing (262-252-2406)
  • Order fulfillment
  • Integrated warehousing (WEB->SQL Database)
  • Product shipping (Integrated w/FedEx & USPS)
  • Web based order tracking
  • Integrated inventory (WEB->SQL Database)
  • Payment processing (Payflow Pro)
  • Customer service
I have been involved in hosting, designing, implementation, and maintenance of the following successful E-Commerce Sites:
Digital Photography
Worked as NFL Sideline On Field Sports Photographer shooting Green Bay Packers Home and Away games for over 5 Years. (1999->2006) Still shoot NFL games around the league for players, agents, and have shot 8 Pro Bowl Games in Hawaii. Many NFL Sports action photographs licensed through www.photofile.com in New York.

Don't forget to look at what I have done with some of our clients!

Home Business Solutions Web Commerce Order Fulfillment Clients Press Center Employment Company
Home | Business Solutions | Clients | Press Center | Web Commerce | Order Fulfillment | Web Hosting | Employment | Company
Designed & Hosted by Interactive Data All Rights Reserved